AACC presents a Webinar:

Molecular Dx in the 21st Century: Opportunities for Your Lab in the Genomic Era

http://direct.aacc.org/aacc/aaccautologin.aspx?UserID=136152&PWD=marcia@SCIENTISTSOLUTIONS.COM&returnlink=http://www.aacc.org/AACC/events/meetings/meetingdetail.htm?id=4731

December 12, 2007
2:00-2:50 pm Eastern (US) Time

In the September issue of CAP Today, Dan Hyder, MD, called molecular diagnostics the fastest-growing, most profitable area in laboratory medicine. Dr. Hyder is not alone in his beliefs. Market analysts predict that the molecular diagnostics market will grow exponentially over the next five years. Expanding molecular test menus, simplified technologies, and the personalized medicine movement are bringing tremendous opportunities for growth and profitnot just for molecular diagnostics labs, but for ALL clinical laboratories.

As molecular testing technologies make their way into the mainstream, labs must stake their claim now to get their share of the revenue this explosive area of laboratory medicine generates.

What should you know to take advantage of the opportunities the molecular diagnostics boom is bringing? Daniel H. Farkas, PhD, HCLD, Executive Director of the Center for Molecular Medicine in Grand Rapids, MI, will guide you through the opportunities that await labs in this dynamic field during a 50-minute interactive Webinar.

Participate in this Webinar and know:

* What molecular Dx applications will make their way into lab medicine within the next five years
* Why community hospitals are beginning to bring molecular Dx applications into their labs
* Why the five-year outlook for pharmacogenetic testing is so promising
* How molecular Dx will change point-of-care testing
* How molecular Dx can reduce medical errors and improve patient safety

Ask questions, learn what your peers think, and hear what a renowned expert in the field of molecular diagnostics has to say about the role you will play in making molecular testing a mainstay of your lab's test menu. To participate, all you need is a speaker phone, a computer with Internet access and one of the following web browsers : Internet Explorer 6.0 or higher, Netscape 6.5 or higher, Safari (version 3.0 for windows and version 9.x for Mac), or Firefox 2.0.

Go to the meeting web site and register today!